Our Ba (Hons) in Business (Marketing) is available on a full, part-time and blended learning basis over a three year period. The purpose of the programme is to allow students to tailor their studies to reflect their interests and future career ambitions in marketing through a broad range of business and marketing modules. Learn more about the course.
| College | Griffith College Dublin (GCD) |
| Course ID | 193871 |
| Course Location | Dublin |
| Location Postcode | Dublin 8 |
| Course Type | Classroom Based |
| Course Qualification | Honours Bachelor Degree |
| Awarding Body | QQI |
| Awarding Body Details | Honours Bachelors Degree |
| Course Start Date | 15th September 2025 |
| Course End Date | 26th May 2028 |
| Course Duration | 3 Years |
| Course Time | Full-time: 4-5 days per week Part-time: 2-3 evenings per week Blended - pre-recorded lectures released weekly. Live Evening Webinars through once every month. Saturday Classes once/twice a month on campus. |
| Course Fee | Please visit https://www.griffith.ie/faculties/business/courses/ba-hons-business-marketing |
| Entry Requirements | Applicants under 23 years of age on the 1st of January of the entry year must apply through the CAO. Please consult the CAO website for information on important dates for applications. Leaving Certificate Entry Requirements: 2 H5 and 4 O6/H7 grades, to include a language (English, Irish or another language) and Maths. QQI Level 5 Award A minimum Full QQI Level 5 Award with 3 Distinctions and a Pass or higher in all other remaining subjects. Applicants over 23 years of age on or before the 1st of January of the entry year, can apply as mature students. Mature students must apply to Griffith College directly online using the Apply Online facility on the website homepage or the button below. Mature applicants will be asked for a copy of their passport. |
| Career Path | Marketing is central to all business activities - whether in a large multinational or in a small local business. The purpose of any business is to meet consumers’ needs and wants while making a profit. A marketing qualification can open doors to a number of exciting and challenging careers. These include, but are not limited to, advertising, PR, sales management, market research, social media marketing, retailing, product design and development, and branding. |
| Course Code | GC407 |
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