Social Media for Business

Social Media for Business

Overview

We live in a highly competitive business environment, and social media is one way of connecting with your customers directly and intimately. It is real-time connection that most consumers value, and it provides a great way for you to get to know your audience better. There are a number of poplar social media networks you can use to effectively target your audience. Whether you are an independent entrepreneur, small or large business, company or worldwide organisation, the common link is that each entity uses social media networks to engage with their audience. The secret is to know how to use it. This is not something that everyone is able to do. There is an art of using social media so that it benefits you. The Social Media for Business course will teach you the key steps to identify your customers, understand their expectations, determine which social media network is viable and promote your business and brand.

There are key modules fully explored in this course to help you create profiles, interact with customers, establish your reputation and enhance your presence online. You will find ways to not just find new customers but retain old ones, and achieve sustainable growth and revenue through social media channels.

Social Media for Business features practical steps and guidance to help customers communicate with you and connect to each other through your business platform.  You will have a firm understanding of how to apply your new skills to Facebook, Twitter, LinkedIn and YouTube. This is a CPD certified course which demonstrates to potential employers that you are continually developing yourself, and will make you a desirable candidate in the digital marketing and business sectors.

Why You Should Consider Taking this Course at 1Training?

1Training is a leading online provider for several accrediting bodies, and provides learners the opportunity to take this exclusive course awarded by CPD. At 1Training, we give our fullest attention to our learners’ needs and ensure they have the necessary information required to proceed with the Course. Learners who register will be given excellent support, discounts for future purchases and be eligible for a TOTUM Discount card and Student ID card with amazing offers and access to retail stores, the library, cinemas, gym memberships and their favourite restaurants.

Learning Outcomes

• Learn what social media is and how it can help grow your business
• Identify social media management tools and techniques
• Learn how social media can be used to build a brand
• Connect with the right audience on the right social media platform to create growth and revenue for your business

Course Curriculum
1: Introduction
2: What is Social Media?
3: Introduction to POST Methodology
4: Websites and Microsites
5: Facebook
6: LinkedIn
7: Twitter
8: Blogging
9: Video
10: Bringing it all Together
11: Is Social Media Worth It?

This course is recommended for,

• Business Owners
• Digital Marketing Professionals
• Brand Managers
• Business Professionals
• Website Owners

Method of Assessment 

In order to qualify in the course ‘Social Media for Business’ successfully, learners will take an online test. This online test is marked automatically, so you will receive an instant grade and know whether you have passed the course.

Pass Mark: 70%

Certification 

Upon the successful completion of the course, you will be awarded the ‘Social Media for Business’ Certificate.

Access Duration

The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course.  The course is self-paced and you can complete it in stages, revisiting the lessons at any time.

Awarding Body

CPD is a leading awarding body in the United Kingdom that meets an excellent standard of high quality education. CPD is committed towards the enhancement of proficiency and personal skills in order to develop learners’ skills and abilities. CPD ensures that both practical and academic qualifications assist individuals to re-skill or up-skill and maintain a competitive advantage in their chosen industry.