Learn the best marketing strategies to drive sales and revenue for your business with this free online course. An entrepreneur or small business owner may not realise that a proper marketing strategy is the main difference between a flourishing startup and a failed one. This course will walk you through marketing tactics, techniques and methods. So if you are running a business or planning to launch one, you will learn to develop a winning go-to-market strategy that will consistently drive sales and increase the revenue of your business.
| College | Alison |
| Course ID | 196210 |
| Course Type | Online Learning |
| Course Qualification | CPD Certificate |
| Course Duration | 1.5-3 hours |
| Course Fee | Free |
| Entry Requirements | Like all courses on the Alison Free Learning platform this is a free, CPD-accredited course. A Graduate can choose to buy a certificate or diploma upon successful completion of a course, but this is not required or necessary. At Alison we believe that free education, more than anything, has the power to break through boundaries and transform lives. Alison is the world’s largest free online empowerment platform for education and skills training, offering over 5000 CPD accredited courses and a range of impactful career development tools. It is a for-profit social enterprise dedicated to making it possible for anyone, to study anything, anywhere, at any time, for free online, at any subject level. Through our mission, we are a catalyst for positive social change, creating opportunity, prosperity, and equality for everyone. |
| Career Path | What You Will Learn In This Free Course • Define what is meant by the term ‘competitive advantage’ • Explain how to position your business for success • Describe how to find and segment your target market • Define how to determine the unique value of your business • Describe how to craft a compelling story for your product and company • Explain how to develop attributes to set your business apart from competitors |
| Course Code | 4342 |

Enrol with Alison today! This free online certificate course teaches you how to use CPR, AED, and first aid to save lives.
Enrol with Alison today! Learn how to give good care to the elderly with the nursing procedures and practices in this free online nursing course.
Enrol with Alison today! Learn the important functions and practices of human resource professionals in this free online diploma course.
Enrol with Alison today! In this free online course, learn how to implement the HACCP Food Safety System in your catering establishment.