Course Description
(DMI) Professional Diploma in Digital Marketing
This professional diploma will help you gain a clear understanding of the value of digital marketing and why it is a vital component of your overall marketing strategy. It will enable you to plan, create and effectively manage search, social media, mobile and email marketing campaigns, integrate your digital marketing plans into your overall marketing strategy and drive new visitor traffic to your website while improving online conversion rates.
You will understand how digital marketing can help you grow your business, domestically and internationally as well as identify various online applications and resources that can help build effective and profitable websites. You will also be able measure and analyse the visitor traffic to your website to continuously develop and improve your digital marketing efforts.
It will enable you to plan, create and effectively manage Search, Social Media, Mobile and Email Marketing campaigns, integrate your Digital Marketing plans into your overall marketing strategy and drive new visitor traffic to your website while improving online conversion rates. You will understand how Digital Marketing can help you grow your business, domestically and internationally as well as identify various online applications and resources that can help build effective and profitable websites. You will also be able measure and analyse the visitor traffic to your website to continuously develop and improve your Digital Marketing efforts.The classroom based taught programme is delivered via live demonstrations and workshops to help bring the syllabus to life. Group discussions and practical examples enhance your learning of the topics and modules.
At the end of this course, you will understand the various channels and activities required to plan, implement and manage a comprehensive digital marketing plan for your business. The Professional Diploma in Digital Marketing will help you gain a clear understanding of the value of Digital Marketing and why it is a vital component of your overall marketing strategy.
Experience virtual learning
IBAT is now offering 100% interactive learning via virtual classrooms, all at an affordable price. We’re adapting along with the rest of the world, to the new normal. With an increasing shift towards online learning and as jobs become harder to find, now is the time to take initiative and upskill by gaining a diploma from the comfort of your own home.
Benefit from live sessions with our expert tutors who are teaching in real-time and can therefore engage with you directly. Seize this opportunity to boost your prospects and stay ahead of the competition.
| Training Provider | IBAT College, Dublin |
| Course Location | Dublin |
| Location Postcode | Dublin 2 |
| Course Type | Classroom Based |
| Course Qualification | Diploma |
| Awarding Body Details | Diploma in Digital Marketing |
| Course Start Date | 21/02/2023 |
| Course End Date | 02/05/2023 |
| Course Duration | 10 weeks |
| Course Time | Tuesday Evenings, 6.30pm-9.30pm |
| Course Fee | 1,700 |
| Entry Requirements | There is no academic requirement for entry, however all applicants should demonstrate an interest in and an aptitude for digital marketing. |
| Carear Path | Gaining a digital marketing certification will assure you have the essential skills and knowledge needed to excel as a digital professional. The Digital Marketing Institute work with digital industry experts, such as Google and Facebook, to design and develop our courses and the standards that define the digital skills and capabilities required of all professionals. There certifications deliver best current practice, theory and applied skills in digital, and are recognized and respected across the industry. Sample roles which you may be eligible for within the industry include: Advertising Account Manager Affiliate Marketing Manager Channel Marketing Manager Digital Account Manager Digital Content Email Marketing Specialist Executive Communications Junior Marketing Manager Marketing Campaign Marketing Communications Manager/Specialist Marketing Officer Online Marketing Executive Senior Marketing Executive |
| Phone | +353 1 531 0707 |
| Course Code | DMIPDDM1P |
