This part-time Diploma explains and analyses the components of effective marketing. It does so by exploring the basic principles and techniques that contemporary marketers are expected to understand and apply. Suitable for those with no prior knowledge of this subject, it will consider both the position of the marketing function in modern organisations and the theory and practice of marketing campaigns.
| College | Institute of Public Administration |
| Course ID | 129000 |
| Course Location | Ballsbridge, Dublin |
| Location Postcode | Dublin 4 |
| Course Qualification | Higher Diploma |
| Awarding Body | UCD |
| Course Duration | 1 year |
| Course Fee | 2750 a year |
The Professional Diploma in Official Statistics for Policy Evaluation has been developed in conjunction with the Central Statistics Office (CSO) and is targeted at decision-makers throughout the public service.
This part-time programme explores the subjects essential to effective human resource management.
This AI Essentials course aligns with the public service transformation strategy, ‘Better Public Services’ which aims to enhance service delivery through technology and digitisation, and will equip participants with the fundamentals of AI, as well as its potential and implications for public service organisations.
