Course Description
BA (Hons) in Marketing with Digital Media
This stream was developed in close discussion with practitioners from the communications and marketing industry and is ideal for those interested in building a career in marketing and communications within a technological skill base. It provides students with an opportunity to develop marketing skills, whilst also allowing them to develop digital media skills in an ever changing business environment.
On completion of this programme students should have:
• Gained a strong understanding of marketing concepts and issues
• The ability to evaluate the components of marketing with digital media and competently integrate ideas and theories
• The communication and management skills required to successfully work within digital media projects and have gained the ability to function effectively as an individual and in project teams
• An appreciation of the rapidly evolving marketing with digital media industry by developing their life-long learning skills
• An understanding of the changing face of marketing and digital media, in relation to the use of development of technology, and its impact amongst organisations and on society.
Click below to learn more about this programme.
Training Provider | Dublin Business School (DBS) |
Course Location | Dublin |
Location Postcode | Dublin 2 |
Course Type | Classroom Based |
Course Qualification | Honours Bachelor Degree |
Awarding Body | QQI |
Awarding Body Details | BA (Hons) in Marketing with Digital Media |
Course Duration | Three years |
Course Time | Full time, beginning in September 2019 |
Course Fee | 5,795 |
Entry Requirements | 2 H5 + 4 O6/H7, to include Mathematics & English or another language |
Carear Path | Graduates from this stream will have strong business knowledge and competence in marketing with digital media. They can expect to have a wide range of opportunities and should find suitable employment in the broad field of marketing focusing on specialised skills and competencies of digital media including Marketing with Digital Media roles, Brand Marketing with Digital Media, Advertising & Public Relations through Digital Media and Digital Media Consultancy. |
Phone | 014177500 |
Course Code | DB518 |