GETDigital 2021 Conference

GETDigital is an outreach initiative of the Irish Institute of Digital Business and DCU Business School.

It is part of a wider series of free public events that has been running for over ten years, including the Techspectations and TRANSFORM seminar series.

This year, there is a week-long series of free webinars open to students, business networks, and the general public.

For more information, please see the event brochure here (or below): GETDigital 2021 Conference Programme

This event is free and you can register via this link: https://getdigital.iidb.ie/

MONDAY

09:00 – 10:00 – The Future Of Local Media & Advertising In A FANG Dominated World – Paul Farrell
10:30 – 11:30 –Why Digital Solutions Are A Bit Sh*#e? – Alex Meisl
11:45 – 12:45 – AMA – Social Media – Jane Casey and more to be confirmed!
13:00 – 14:00 – Big Beer To Craft Brew – Bob Coggins
14:30 – 15:30 – #100consent – How Pluto & DRCC Leveraged TikTok To Reach A Youth Audience – Cormac McCann & Deirdre O’Sullivan
15:45 – 16:45 – TBC
17:00 – 18:00 – You Need Human Data & Customer Insights to Transform CX…During COVID-19, And Beyond – Ernan Roman

TUESDAY

09:15 – 10:15 – Title TBC – Brian Herron
10:30 – 11:30 – Get Real Or Get Lost – Creating Great Content for Social Media – Hannah Corkey
11:45 – 12:45 – AMA – Content Marketing – Sarah Jane Vincent, Sheena Cattigan, Mimi Bunting, Mary Phelan and more to be confirmed!
13:00 – 14:00 – Top Tips For Your CV & Cover Letter – Sharon Burke
14:30 – 15:30 – Growing Kerrygold In America In A Fragmented Media Landscape – Brian Cleere
15:45 – 16:45 – The Wolfgang View On State Of E-Commerce In 2021 – Alan Coleman
17:00 – 18:00 – Limits Exist Only In Our Minds – Hannah Shields

WEDNESDAY

09:15 – 10:15 – Chatbots Uncovered – What, Where & How – Ronan Dalton
10:30 – 11:30 – The Power of Podcasts – The Complete Guide To Creating, Producing & Growing A Podcast In 2021 – Gary Fox
11:45 – 12:45 – AMA – SEO – Martin Hennig, Ian Booth, Evan Fishkin and more to be confirmed!
13:00 – 14:00 – How To Best Work With Recruitment Agencies & Digital Job Search Strategies – Laura Smyth
14:30 – 15:30 – Technical Leadership – Putting Technical Leadership Back Into Digital Business – Josh Holmes
15:45 – 16:45 – Title TBC – John Danner
17:00 – 18:00 – How Digital is Transforming Our Most Critical Supply Chains – Eric Weaver

THURSDAY

09:15 – 10:15 – IKEA Digital Products: An Overview Of How IKEA Is Evolving As A Traditional Brick & Mortar & Using Digital Products To Meet The Needs Of Their Customers – Ciara Dolan
10:30 – 11:30 – Elevate Your Business With Marketing Automation – Martin Hennig
11:45 – 12:45 – AMA E-Commerce – Thomas Glackin, Vinny O’Brien and more to be confirmed!
13:00 – 14:00 – Personal Branding – Siobhan O’Shea
14:30 – 15:30 – Caveat Emptor (Male Disposuerat Venditionis Experitur)* [Buyer Beware (Poorly Designed Selling Experiences]– Mark Congiusta
15:45 – 16:45 – Title TBC – Evan Fishkin
17:00 – 18:00 – Title TBC – Gerry Duffy

FRIDAY

09:15 – 10:15 – How Not To Take Things Personally – Frederik Imbo
10:30 – 11:30 – Growing An Audience While Our Doors Are Closed – Darragh Doyle & Rebecca Humphrey
11:45 – 12:45 – AMA Paid Advertising – Polle van Elsacker, Sara Kennedy, Mark Byrne, Rochita Dua and more to be confirmed!
13:00 – 14:00 – What To Expect To Be Asked In An Interview For Digital Roles – Louise Kiernan & Michaela Simpson
14:30 – 15:30 – Just Evil Enough- Alistair Croll & Emily Ross
15:45 – 16:45 – Building Trust In Brands During COVID-19– Darragh Rea & Penelope Mantzaris
17:00 – 18:00 – Cyborgs, Starbucks & Space-Aged Scotch: The Beginning Of The End Of Government & The Rise Of A New Social Order – Amy Zalman