Courses.ie brings together all sectors of education under one roof. The one website that makes it easy for people to find the right school, college, university, training centre, coach or tutor who offers the course seeker the facility to pursue educational opportunities for themselves or their families.
Courses.ie is the only site to showcase all courses across all educational sectors in one place. Here you can find undergraduate and postgraduate degrees, summer workshops and summer camps, leisure courses and professional development courses, childrens activity courses alongside playgroups and montessories, sports and fitness courses and gyms all on the same site.
Lifelong Learning starts with Courses.ie
Online advertising is the most accountable and transparent form of advertising through continuous tracking of campaigns and cutting wastage by targeting specific audiences.
Creative - The Internet is unlike any other media in that it presents the opportunity to utilise text, graphics, animation, audio and video in one format. With the recent uptake of Broadband user experience of the Internet is much more rewarding.
Interactive - Advertising online allows consumers to interact and engage with advertisements, generate a response and and account for a higher percent of brand recall. Consumers are more likely to purchase from an ad on the internet than traditional media.
Estimates predict that by the end of 2010, ***82% of Irish adults will be using the Internet. Current Coverage - There are 1.69 million adult internet users in the Republic of Ireland**. This represents 49% of the population.
Growth in the "traditional" medias is much slowed down from between *4% for press to *15% for TV. There has been an increase of *20% in online display advertising in the first Quarter of 2008.
In these leaner times companies are now looking for more accountable and efficient ways to spend their advertising budgets and online fits the bill perfectly.
Sources: *IAPI Adspend, **Comreg 2008, ***Amarach Research - Life Online 2008
Providers
We have an evergrowing selection of colleges and course providers. Providers can sign up online and each provider has their own Client Control Panel which allows them to easily update or amend their information at any time, ensuring that their listings remain accurate. From this panel they have their own stats analysis where they can see what searches were carried out, emails sent, click throughs on feature advertisements they have on the site.
Stats
Advertising on Courses.ie lets you reach a highly targeted audience of over 55,000 customers actively searching for courses and educational advancement every month. Not only that, it's also an extremely cost effective and fully measurable form of advertising.
Currently we have 500,000 unique visitors each year, 4,000 opted in registration members and 2.5 million page requests. These figures are growing each year so that your advertising is guaranteed to reach your target market with Courses.ie
