Advertising on Courses.ie lets you reach a highly targeted audience of over 55,000 customers actively searching for courses and educational advancement every month. Not only that, it's also an extremely cost effective and fully measurable form of advertising.
Courses.ie offers:
Course Provider Control Panel
Course Directory Ireland has designed a unique and user-friendly control panel
that allows you access at any time. The control panel allows you to create,
edit and amend your course listings, upload your new brochure, application form
and much more, instantly.
The features available on the Course Provider Control Panel are dictated by the
course listing advertising option that you choose.
Click Get Listed to view the different course listing options.
Banner Advertising
An immediate 'call-to-action' to your target market. Banner Advertising offers maximum exposure of your brand. Courses.ie offers a wide range of advertising options, from banner and skyscraper ads to custom solutions. All of our advertising options are fully customisable. Your ads can appear on the homepage or can appear in the education or lifestyle category of your choice (Distance Learning, Music & Dance, Corporate ).
Pinpoint your target market by:
* Geographic Area – your message can be targeted at a particular region or various regions depending on your course delivery location or venue details.
* Target Market – Courses.ie reaches Internet users who are actively seeking courses and educational advancement.
* By category - communicate with those actively seeking your course but don't know a college or trainer in that category.
Our advertising packages are also fully measurable, allowing you to see exactly how many times your ad is seen and how many click-throughs you get on a daily basis.
Provider Profile Advertising
A Provider Profile receives prominent exposure on Courses.ie. It is an excellent resource to market your courses and establishment to our course seekers. Our team research the best means of marketing your provider profile to search engines on your behalf, as a result some of our provider profile pages have received a Google page rank. A mark of their importance as rated by Google's search engine.
Display Button Advertising
Display Button advertising is seen throughout the Courses.ie site. Button Advertising is a another cost effective way of reaching your target market and can be seen by everyone browsing our website. Display Button advertising can be run through the site or can be category specific. (3rd Level, Adult Education, Childrens, Sports & Fitness).
Our Display Button advertising can also be targeted by keyword. Both our Banner ads and Display Button ads are limited in number in order to ensure their effectiveness and not be lost in a haze of advertising.
Thereby ensuring that your ad is prominent and will be seen.
Sponsorship
For those who need a more tailored solution to your advertising needs, we are happy to assist you in creating a customised advertising sponsorship campaign .
Online Advertsing
Online advertising is the most accountable and transparent form of advertising through continuous tracking of campaigns and cutting wastage by targeting specific audiences. Estimates predict that by the end of 2010, ***82% of Irish adults will be using the Internet.
Growth in the "traditional" medias is much slowed down from between *4% for press to *15% for TV. There has been an increase of *20% in online display advertising in the first Quarter of 2008.
In these leaner times companies are now looking for more accountable and efficient ways to spend their advertising budgets and online fits the bill perfectly.
Sources: *IAPI Adspend, **Comreg 2008, ***Amarach Research - Life Online 2008
Media Pack
If you are interested in seeing what Courses.ie can do for your business please contact us for more information, or you can register directly.
Mari Kinsella
Tel: 085 107 4574
Email: marikinsella [at]courses.ie
Or, please fill out the form below. |
